PNZ Medya
Service Documentation

Corporate Identity

We create your brand's visual identity.

What Is Corporate Identity?

Corporate identity is the foundation of the visual language that determines how your business is perceived in the market. It consists of logo, color palette, typography, and application standards. Many brands overlook this harmony; yet consistent identity increases customer trust and makes it easier to stand out from competitors.

Brand identity components
Expert Opinion

Google's E-E-A-T (Experience, Expertise, Authoritativeness, Trust) criteria favor brands that present consistent corporate identity. Using the same visual language across all channels increases brand credibility.


What We Do

  • Logo design (main logo, alternative versions)
  • Color palette (CMYK print + RGB web values)
  • Typography selection and usage rules
  • Business card, letterhead, envelope designs
  • Social media cover and profile templates
  • Brand Guidelines

Work Process

A professional corporate identity project progresses with clear steps from analysis to delivery. Here's our process:

  1. 1Brief meeting: target audience, industry and competitor analysis
  2. 2Mood board and concept sketch presentation
  3. 3Selection from 2–3 logo alternatives
  4. 4Color, typography, and application designs
  5. 5Revision rounds (2 rounds in standard package)
  6. 6Delivery of brand guidelines and all files
Timeline

Simple logo and basic applications take 2–3 weeks; comprehensive packages including brand guidelines may take 4–6 weeks.


What Does It Provide for You?

A professional corporate identity ensures your customers take you seriously. There's consistency across all your designs; you use the same language in print, web, and social media. Over time, brand value increases and you distinctly differentiate from your competitors.

Build your brand professionally

With our corporate identity package, receive your logo, color palette, and all application files. SEO-compatible, consistent visual identity across all channels.

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Frequently Asked Questions

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